4 SEO Tips To Help You Shoot Up The Rankings

I talk to a lot of business owners, and most of them don’t know what SEO does. So, here’s a quick overview:

Tip #1: Careful Keyword Usage
You want to make sure you use your main keywords in the title, the URL, and in the first paragraph, but try to keep from using it much beyond that. Use related keywords, synonyms, and don’t overdue it. Careful keyword usage is critical. We know a Phoenix SEO company (www.localleadlink.com) that does great keyword research and content writing.

Tip #2: Buy An SSL
If you’re buying anything or collecting e-mail addresses you should have an SSL for security anyway (this is what makes an http:// a https://). Aside from security, Google has confirmed that having an SSL gives you a minor to moderate rankings boost.

Tip #3: Keep Up A Blog
Google loves new, original content. They love quality content, and if you write even one post a week of 500 words, that’s 25,000 more words of content that your website can rank for while also building authority and trust.

Tip #4: Avoid Black Hat SEO
Black Hat or shady SEO will often get amazing short term results, but it always gets caught eventually. Once a site has been slapped by Google for blackhat SEO techniques, it is virtually impossible to build it back up again. Don’t fall for quick schemes, they will fail you in the long haul.

The Best Tips I Have Come Across

I am not an SEO expert, but I have researched a lot to find tips that would help me raise the ranking of my website, and I have to say that some of the things I have come across worked miracles.

The first thing I learned was that you have to create a website that caters to the consumer as well as the search engines. People are so worried about ranking that they sometimes forget that the customer should be the first priority.

I also learned that things like keyword stuffing are great – if you want to be banned by the search engines and have a minuscule chance of actually being successful. It is best to do things the right way, even if it takes longer for you to achieve results.

Social media helps a bunch when you are trying to boost your ranking, so make sure that you sign up with all of the sites that are likely to be frequented by your target customer base. Search engines like this type of thing and it builds customer engagement.

If you use all of these tips, there is a huge chance that you will raise your ranking. There are no guarantees, but it is certainly worth a shot since it worked for me.

Get Your Small Business Ranked With These SEO Tips

Getting your small business noticed online requires a good website, some smart marketing, and ideally a decent social media presence. Throw in some quality local search engine optimization (SEO) and then you’re on to something!

One of the first steps as a small business for SEO is to make sure you get claiming. Make sure Google, Yahoo, and Bing all know about your website, and get Map and Business listings for all three search engines, as well! These go a long way to giving you basic links and making sure your website gets seen.

The next step is making sure everything on page is set the way it needs to be. That means having easy to find contact information, mentioning the town your business is based in and maybe a few surrounding ones (but don’t spam long lists!), and writing enough content on each page so you can rank locally for all your service names.

If you have any social media accounts like Twitter, Facebook, or Google+, you definitely want to connect those and link to any new blog posts from all three of those pages.

These are small steps but they go a long way to making you a local online authority!

Hello and Welcome!

Hello! Thanks for stopping by Hayloft Media. I started this company with the goal of helping people  – individuals or businesses – to improve their website ranking on the search engines. This blog is about some tips that one can use to improve, and the strategies used to move your site forward.

Anyone running a business knows how important it is to be found online. Having the best website doesn’t do any good if nobody can find it. While search engine optimization is often seen as complicated, often times a few quick tips can be enough to create huge results.

1) Buy An SSL
This is a minor to moderate benefit for search engine optimization, and seems poised to be one of the next big things. This is one of the few things you can purchase, setup, and then see an instant SEO boost from. The extra security is just a bonus.

2) Use Headers
You want to use real headers and sub-headings and not just bold. Include keywords of some type in them and you’ll get a little bit of a boost for those words. It’s an oldie but still works.

3) Google+
Every post should be tagged from one (or more) Google+ accounts, especially if you can tie a longtail keyword in from that account. To no one’s surprise, Google really loves Google+.

4) Original Content
Quality of content matters, and making sure your content is original matters. If you provide high quality and original content, you’ll be in great shape when it comes to SEO.

There are over 200 different factors both on site and off site that affect the overall ranking of a website, which is part of the reason many people are intimidated by the prospect of SEO. That being said, the good news is that some factors mean a lot more than others and in all but the most competitive of niches making just a few basic adjustments can make all the difference.

The first tip is to write naturally and if you’re not a good writer, hire someone who is. The quality of content matters immensely. Google doesn’t want to see keyword stuffing. They want completely original and high quality content and reward it accordingly. If you don’t have good content, all the small tips in the world won’t add up to page one rankings.

A second excellent tip is to find good backlinks. Many people have blown this off altogether, but it’s still one of the most important steps for ranking in Google. The key is for the anchor text to be your website or business name, and from a trusted website in the same or similar field (think context). Those are the links you want.